From Toon.

While Disney and other studios try to recapture their magic, Sony has quietly taken over the animation space. From Spider-Verse to The Mitchells vs. The Machines and K-Pop Demon Hunters, their heroes feel fresh, emotional, and built for modern audiences. In this video, we break down how Sony developed a formula for animated icons that fans actually love. We also look at why other studios are starting to copy it.

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